Mediabrands Content Studio Mediabrands Content Studio (MBCS) announced that Dawn Reese has been named as its first-ever U.S. President. Reese joins Alejandro Lopez on the U.S. leadership team. Lopez recently assumed the role of U.S. Chief Creative Officer, broadening his creative remit to focus on the growth and expansion of the division’s creative capabilities. Reese, who most recently served as SVP, Managing Director at UM Studios U.S., will now run U.S operations, ensuring