The Lighter Side of Gaming: Comedy and Community

Live on Zoom - Wednesday, July 8th at 12:00PM PST

During this era of crisis, studies show that comedy is the #1 genre that viewers are consuming. As consumers seek deeper community ties and lighter topics in entertainment, similar trends are occurring in the world of gaming. While first person shooter games are one of the most widely recognized gaming genres, comedic game content is frequently overlooked; however, it’s a huge part of the gaming enthusiasts’ lifestyle. As part of the gaming ecosystem, comedy is a major gaming passion point that brings gaming fans together to bond as a community over similar sensibilities. From comedic personalities and pranks during “Let’s Plays” to major television networks like Adult Swim programming content for gaming and nerd culture, comedy and gaming are often interwoven. In this session we’ll dive into the evolving community aspects of the gaming ecosystem and how comedy is bringing this group even closer.


Discussion Topics:

- How Comedy Plays a Role in Gaming.

- Where Gamers Seeking out Comedic Content.

- Why Community is Central to the Gaming Lifestyle.

- What Brands need to know to Authentically Engage.


Hosted by

Dean Takahashi

Lead Writer for GamesBeat

VentureBeat Dean Takahashi is lead writer for GamesBeat at VentureBeat. He has been a tech journalist for more than 28 years, and he has covered games for 21 years. He has been at VentureBeat since 2008. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat and GamesBeat Summit conferences. He lives in the San Francisco Bay Area.


Fiona Nova