Brand Storytelling: A Docu-Series


This January, eighty brand marketing executives, and their agency partners were invited to Park City, Utah to participate in a first-ever Brand Storytelling event held in association with the 2016 Sundance Film Festival. These invited guests were chosen because they are the people pioneering a new era in advertising, media, and marketing. These are the individuals leading efforts in shifting investments away from interruptive messaging, and towards content that delivers value. They are leading efforts to create content that informs, enlightens, entertains, thrills, and endears consumers with their brands. Our job was to host this group in Park City for the first weekend of the 2016 Sundance Film Festival, and crea