ABC--Artist/Brand Connections: with Chrissy Metz
Live on Zoom - Tuesday, July 14th at 12:00PM PST
Our first ABC--Artist/Brand Connections is with Chrissy Metz, star of the award winning NBC TV series “This is Us”. Metz signed a record deal with Universal Music Group Nashville following her starring role in 20th Century Fox’s “Breakthrough” movie and soundtrack featuring her performance of the Oscar-nominated, Diane Warren penned track, “I’m Standing With You.” . Het first single is “Talking to God” which you can listen here. Join this inaugural session hosted by Marcus Peterzell, CEO of leading entertainment marketing agency Passion Point Collective where Chrissy will perform songs from her new album and chat about her multifaceted career and the world of brand partnerships.
CEO & Founder
Passion Point Collective Marcus is the CEO of Passion Point Collective, a leading entertainment marketing agency. A true industry leader in pop culture marketing, he has successfully built and led award winning agency teams both independently and within Omnicom. Marcus was a production Executive for over 20 TV series/specials including the first cable strip to feature Larry David and Joy Behar on Lifetime, and the Emmy award winning A&E series Biography. Marcus Guided The Cure in North America to their first number one album and single. Created dozens of award winning music campaigns for major brands and artists including Ariana Grande, Little Big Town, Bon Jovi, and Sara Bareilles. Executive Produced 10 brand funded feature films including “Farmland” directed by Oscar Winner James Moll. Moderated over 50 major industry panels on entertainment marketing including the big stage 2017 Cannes Lions panel with Oscar Nominee Laura Dern live streamed across the globe.
When Chrissy Metz, who plays Kate Pearson on the award- winning NBC series This Is Us, read the script for an episode in the show’s first season where Kate sings Cyndi Lauper’s “Time After Time” at a retirement community, she thought the show’s creator, Dan Fogelman, had made a mistake. “I didn’t audition as a singer, so I was like, ‘Wait, what?’” she recalls with a laugh. “I called Dan and said, ‘You want me to sing?’ And he said, ‘If you don’t feel comfortable, we can dub it,’ and I said, ‘No, no, I would love to try and for the character to have that piece of her story.’”
What Fogelman didn’t know when he wrote the episode was that Kate’s story mirrored Metz’s own. Growing up in Japan, where her father was stationed, and Gainesville, Florida, Metz harbored dreams of being a singer after growing up with the sounds of Motown and later influenced by Mariah, Whitney, Steve Perry, Ann and Nancy Wilson of Heart, as well as country singers Faith Hill, Alison Krauss, and Bonnie Raitt. She also found peace singing hymns in church. “Music was such a touchstone in my life,” Metz says. “It was the way I could release my emotions, but also understand what other people were going through.”
It didn’t occur to Metz that singing was something she could do professionally. “A couple of my friends were aspiring singers,” she says. “They were talented, beautiful and all the things I thought you needed to be in order to actually become a popular singer. And I was like, ‘Yeah, that's not going to happen.’ And it wasn’t as if my family had money for any extracurricular activities like voice lessons to cultivate the craft. Being cast on This Is Us has been such a gift in my life for so many reasons, one being that it provided a space to discover why I was afraid to create my own music or pursue something that was this important to me in the first place.”
The show’s viewers may have known Metz had a phenomenal voice