Jordan P. Kelley, Content Director, BrandStorytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe  to the Brand Storytelling Newsletter. Peter Kirk’s work sits at the intersection of cultural responsibility and commercial storytelling, where creative ambition is inseparable from community accountability. As a First Nations storyteller and the driving force behind Campfire X, Kirk has built a company around a clear, non-negotiable mission:...

New York, NY — January 6th, 2026 — Aivanta, the AI-first experiential media and technology holding company, today announced its acquisition of FPT Media, the organization behind the renowned Brand Storytelling and Elevate conferences. The acquisition marks a significant milestone in Aivanta’s mission to build a next-generation global platform at the intersection of media, marketing, creativity, and AI-driven innovation. For more than a decade, Brand Storytelling—held annually during the...

Jordan P. Kelley, Content Director, BrandStorytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe  to the Brand Storytelling Newsletter. Journeys’ latest campaign from Anomaly presents a contemporary look at how brands rooted in youth culture are using entertainment to reassert cultural relevance. Built around a recreation of New Radicals’ “You Get What You Give,” the work uses the familiar mall setting and music-video format to connect nostalgia...