The Highs and Lows of Marketing in an Always-On Cycle
Live on Zoom - Wednesday, June 17th at 1:00PM PST
In the middle of a worldwide health pandemic and an emotional civil rights uprising, these are challenging times for brand storytellers. There are a variety of obstacles challenging their ability to get their jobs done. There are time constraints - the challenge to keep up with an always-on cycle of changing events. There are logistical constraints with getting production done. And there are the ever-present marketing constraints since pushing product in any way risks appearing tone deaf. But somehow the show must go on.
Danielle Dardashti, founder of dash. branded content, will have a candid conversation