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Takeaways on Elevating the State of Brand-Funded Content

Elevate, the industry-building retreat for brand marketers and their partners, was designed to address the opportunities and challenges facing marketers in a media environment where interruption is increasingly less effective. The Elevate Trails addressed these opportunities and challenges, each featuring a group of hand-selected advisors and partners whose strengths lie in the investment, support, distribution, and measurement of brand-funded content. Each of these topics was introduced and discussed on stage by an expert panel, followed by breakout sessions in which small group conversations amongst industry leaders aimed at developing best practices, strategies and tactics took place. I t

Announcing: Liza Koshy, Matt Bellassai, and More to Appear at The Influencer Continuum

In preparation for The Influencer Continuum - Hosted in Dana Point, October 28th-30th - TMA Entertainment is happy to announce the following influencers as panelists and class leaders. Liza Koshy Liza is a YouTube sensation, TV/film star and one of the most influential and fastest growing influencers globally. She’s known for her authentic digital show Liza on Demand, TRL on MTV and her numerous TV and film roles. This former Vine superstar will join an incredible panel during the Monday, October 29th 12-2pm session. Carri Twigg Carri works as a multicultural media and political consultant. Her impressive background includes time spent working for the White House under President Obama as the