

A Sense of Home & A Story We Can All Share
Many of you know my friend, AJ Vernett, a veteran of the digital video industry. Today, he is better known as the Co-Founder of A Sense...


Ogilvy & Mather, and the Product Demo Video That Will Have You on the Edge of your Seat
How does a telecommunications giant, such as Qualcomm, create a demo video for their chipset, Snapdragon, that consumers actually want to...


Brand Integrations Within The Comedic Digital Landscape
Every great ad has a solid baseline, that special something to draw you in and keep you watching. Simple enough. Whether it be the use of...


Cause-Driven Media in 360
It's Wednesday morning. I am sitting outside a coffee shop on the west-side of Los Angeles. Traffic buzzes on past me on Pacific Coast...


Brand Storytelling Expeditions
A terrific benefit I enjoy as Director of Brand Storytelling at Sundance Film Festival, is meeting and speaking with people who are...


Cannes Advertising “Celebration” Questions Quality of Creative
For those of us who didn’t make it to Cannes this year, there was plenty of coverage of this decades-old festival intended to honor...


Cannes Film Festival and Breaking Old Models
As the global advertising community sips Rose in France and congratulates themselves on another year of great work, the business model...
![Brand Storytelling: A Docu-Series [Vol. 2]](http://img.youtube.com/vi/F-QtiFQVA-M/mqdefault.jpg)
![Brand Storytelling: A Docu-Series [Vol. 2]](http://img.youtube.com/vi/F-QtiFQVA-M/mqdefault.jpg)
Brand Storytelling: A Docu-Series [Vol. 2]
Think of the times you may have asked someone that very question. Maybe of a son or daughter as you looked over their report card, or of...
![Brand Storytelling: A Docu-Series [Vol. 1]](http://img.youtube.com/vi/8kCtZhuOLIg/mqdefault.jpg)
![Brand Storytelling: A Docu-Series [Vol. 1]](http://img.youtube.com/vi/8kCtZhuOLIg/mqdefault.jpg)
Brand Storytelling: A Docu-Series [Vol. 1]
At the 2016 Sundance Film Festival, we hosted one-hundred and sixty people, all with a focus on creating and distributing great brand...


Mondelez International Jumps on the Content Wagon
Just two weeks ago, it was Pepsi making headlines with the opening of their Creators League content studio, in New York. "Our goal is to...























